Merry Christmas....


...from all us elves!

Done with your unwrapping already? Was it all a blur? Savor Christmas morns past in our snapshots collection.

What Becomes a Legend Least?

I don't have a picture of this -- just a memory. It is circa Christmas 1975, and I am a sophisticate! A second-grade Lauren Hutton! I am! I just know it! I, Joal Ryan, have been allowed to stay up to watch The Tonight Show with Johnny Carson. I am soaking in the scene, the clubby chit-chat, the second-hand TV smoke from Johnny's cigarette. I am so insanely mature I could card myself. Except I don't yet know what the term means. And besides I'm too busy. What with watching The Tonight Show. While playing with my brand-new Batman Colorforms set. And lounging in my brand-new inflatable frog.

Yes, it's best I don't have a picture of this.

-- Joal R.

Snapshot No. 11: The Easy-Fake Smile


Frank Sarcia sends in this fun, Christmas 1970 image of him and his sister in Pelham, New Hampshire. Like the best family snapshots, all appears merry and bright -- note, appears. Frank explains:

"My sister wanted an Easy-Bake Oven, but received the Suzy Homemaker version instead, and she flipped her lid, but my parents made her take this picture smiling! If you knew her you could tell she was straining and faking the smile!"

Thanks, Frank, for sharing this classic tale of photo-album boosterism gone amok. Email us your stories and pics, too.

-- Brian H.

Snapshot No.10: Waiting Is the Hardest Part


This is me and my sister Val at my grandparents' house in Oshawa, Ontario, and it's 1974. My grandparents on my dad's side are of German descent, so we opened all our presents on Christmas Eve, which is pretty agreeable to a 4-year-old.

When my sister and I entered the home, we were allowed to open our stockings, which had fun stuff in them like the fire helment and classic Steif stuffed animals shown. But then we sat down to dinner, which was AGONY.

I think I put a kink in my neck staring at that tree...

Email us your Christmas pics. Join in on the fun!

-- Brian H.

Snapshot No 9: For Love of Corn Syrup


"I was thrilled to get Stretch Armstrong. I played with that thing all the time ... until it cracked, and gooed all over the place." -- John Hildman on Christmas 1977 in Sioux City, Iowa.

Oh, John, how I know your pain. I think all of us who had a Stretch doll in our lives had a little of that crimson corn syrup on our hands.

Thank you, John, for letting us see your Stretch. Email us your pics, too.

-- Brian H.

Snapshot No 8: At Least We Had Underoos


"What a bleak, stark, year," Andy Frueh said of Christmas 1979.

Due to the tough economy (that sounds familiar...), Andy doesn't remember he and his siblings getting much. "But at least we had Underoos," he said.

The Hulk set paled next to the brightly attired DC Comics heroes on that Christmas morning in Lima, Ohio, but Andy truly was the man of the hour thanks to Bill Bixby.

Thank you, Andy, for sharing this awesome story and image. Email us your pics, too.
-- Brian H.

Snapshot No 7: Anarchy, Sorry, Hoppity Hops in the U.K.


You say Hoppity Hop; our friends in the United Kingdom say Space Hopper. (Oh, those theatre-going Brits -- they just have to be different, don't they?) On any continent, the big, rubber bouncy ball was a big get, circa 1970. And so it was for future U.K. blogger/historian Derek Tait (above).

Now, if Derek is secure enough to send in a snapshot of himself poised on a Space Hopper, then what is stopping you? Email us your pics already. And, yes, in the name of fairness, we're open to Hoppity Hop art.

-- Brian H. & Joal R.

What the What?

Are you a Santa doll expert? Even better, are you a naked Santa doll expert? Do you know when this lovely Fibre-Craft naked Santa doll (Model No. 3104) was first sold? Given that it was manufactured in Hong Kong, and is weird, frightening and wrapped in crinkly plastic, my guess is that it is another fine product of the 1970s, but that's only a guess. If you have an answer, please let us know at xmasinthe70s [at] yahoo.com.

I was going to ask why Santa is bottomless, but then I decided I don't really want to know.

-- Joal R.

Deck the Halls with Nylon, 1972


"Mom, it's just not Christmas around here until we hang your discarded pantyhose containers on the tree."

--Joal R.

A Dead Santa of a "Simpler Time"


Last week, Glenn Beck cried for a "simpler time" in America. In doing so, he joined a long line of misty-eyed nostalgics who likewise have pined. Considering the federal government didn't make equal rights a formal policy until 1964, I've always been curious as to when exactly this "simpler time" occurred -- and who exactly got to enjoy it. In this regard, I have to give Beck credit: He defined his terms. To the TV star, our nation's "simpler time" occurred somewhere between the 1975 "Times of Your Life" Kodak campaign, and the 1979 Mean Joe Greene Coca-Cola commercial. (Seriously. Watch the clip.)

Now, I must say, I like people, like Beck, who remember the 1970s as a "simpler time." This is because they make me laugh. Of course, they also make me wonder if they actually remember the 1970s. The real 1970s. The decade that, like any decade, was good and bad and weird and great and awful. The decade that killed off Old Saint Nick -- and a shamefully malnourished one at that -- just in time for the holidays, not to mention the pages of Justice League of America No. 110.

Merry Christmas, kids! Now go outside, and play with your lawn darts! And remember, or better yet, forget, in 30 years, this'll all seem "simpler!"

--Joal R.

TV Guide, Christmas 1977


Apparently, even Santa was troubled by the pending cable revolution...



Not sure if the script is legible, but it says, "Christmas is more than an Orange..."

Now, why it says "Christmas is more than an Orange," I have no idea. Then again, I'm not a theologian. Or a citrus farmer.



It's not clear from this classic TV Guide "Close Up," but this particular All in the Family -- about a deadly hate crime against a female impersonator, and involving a main character's renunciation of faith -- aired on Christmas night.

Yes, Virginia, broadcast-network TV used to have (how should we say?) Sno Balls.

Not to mention the will -- and the audience -- to air all-new episodes on a major holiday.

***

Just a reminder, if you have snapshots or other artifacts from Christmas in the 1970s that you'd like to share, send 'em our way at: xmasinthe70s [at] yahoo [dot] com.

--Joal R.

Ruh-Roh, 1978

I picked this up a few years ago at a thrift store. The collection is nothing special (Roger Whittaker, Arthur Fiedler, Robert Shaw Chorale, zzz...) The dog with the Alpo face is awesome.



--Joal R.

Snapshot No. 6: The Year I Got an Oscar

As I've written, despite my interest in Christmas in the 1970s, I don't have a lot of pictures of my own 1970s Christmastime self.

Which makes the shot to your left all the more precious.

It's from 1978. I'm 11. I'm holding a bag of off-market Bubble Yum, and an Oscar Goldman "action" figure. My father's standing behind me, and my older brother's to the left, but I cropped them out because, well, would you really be able to see them anyway? It is not often, after all, one is confronted by such stunning dorkiness.

And, no, I'm not talking about Oscar Goldman. I would never, ever trash talk a doll that came armed with an exploding suitcase.

--Joal R.

Snapshot No. 5: Toy Magic Under the Tree!


David Tedeschi recently submitted some fantastic shots of Christmas 1977, and they're too good not to at least share one.

This shot is literally a "who's who" of cool 1970s toys. We have Maskatron, evil enemy of the Six Million Dollar Man (still in its cardboard cell, no less), a Mego Batman Bat Lab (a repurposed Volkswagen bus, actually), Fisher-Price Adventure People sets, Mego comic action heroes, a Batmobile Exploding Bridge -- and is that a boxed Stretch Armstrong, I see, too? Just amazing stuff. Expect more from David in the near future.

If you have a photo and story to share, please drop us a line at xmasinthe70s [at] yahoo.com.

--Brian H.

K-Mart Toy Land Sale, 1976


I got an Ideal Toss Across this very Christmas. Apparently my first-grade teacher said I needed more hand-eye coordination, and this game was my mother's solution. My mother brags now how it improved my skills, but I don't ever remember actually using it. And I'm still kind of clumsy...
--Brian H.